I. Introduction
If you’re a YouTuber, you’re probably familiar with the struggle of getting your videos seen by the right people. You could have a great idea, create fantastic content, and spend hours editing and optimizing your videos. However, without views, you can’t grow your channel, engage with your audience, or achieve your goals.
The good news is, you don’t have to rely on luck or chance to get more views on your YouTube channel. There are several tips, tricks, and strategies you can use to increase your visibility, attract more subscribers, and promote your content to a wider audience. In this article, we’ll explore some of the best practices for getting views on YouTube.
A. Importance of Getting Views on YouTube
Why do views matter so much on YouTube? For starters, views are a basic metric of success that can indicate how popular, relevant, and engaging your content is. When you have more views, you have a higher chance of ranking higher on search results, appearing in suggested videos, and being recommended to other users based on their preferences and watch history.
Moreover, views can lead to a range of benefits for YouTubers, from monetization and sponsorship opportunities to recognition, influence, and community building. Views can help you create a loyal fan base that subscribes to your channel, comments on your videos, and shares your content with their friends and followers.
B. Brief Overview of the Main Topics that Will be Covered
In this article, we’ll cover a variety of topics related to getting views on YouTube. We’ll start by sharing some useful tips and tricks for creating compelling videos, titles, thumbnails, descriptions, and promoting your content on social media and through SEO.
Next, we’ll profile successful YouTubers who have grown their audiences and offer insights and advice based on their experiences. We’ll analyze trending videos to identify the factors that make them popular and provide practical tips on how to incorporate similar elements into your own videos.
We’ll also offer actionable advice on optimizing keywords for visibility, improving the audio and visual quality of your content, collaborating with other creators, and responding to comments and feedback from your audience. Finally, we’ll present a case study that deconstructs the various elements that contributed to the success of a particular video and offers lessons learned that you can apply to your own content.
II. Share Useful Tips and Tricks
A. Creating Catchy and Relevant Titles
Your title is often the first thing that viewers see when they come across your video, so it’s essential to make it stand out and convey the essence of your content. The best titles are catchy, intriguing, and relevant to your niche and audience.
Use descriptive, specific, and concise phrases that summarize your video’s topic, tone, and style. Avoid clickbait or misleading titles that promise something you don’t deliver in the video. Instead, aim for transparency, authenticity, and accuracy in your titles.
B. Using Well-designed Thumbnails
Thumbnails are like mini-posters that represent your video and entice viewers to click on it. Therefore, it’s crucial to design appealing and engaging thumbnails that showcase your video’s quality, content, and tone.
Use high-resolution images or screenshots that capture the most exciting moments of your video. Add relevant text, branding, or visual elements that highlight your niche, personality, or value proposition. Keep your thumbnails consistent in style and format to build brand recognition and trust with your audience.
C. Adding Engaging Descriptions
Your video’s description is an excellent opportunity to provide context, insights, and additional information to your viewers. Use it to expand on your video’s title, share your goals or intentions, and showcase your personality and style.
Write concise, clear, and engaging descriptions that include keywords, hashtags, and links to your website or social media accounts. Use bullet points, headings, or timestamps to break down your content into segments and make it easy to navigate for viewers.
D. Actively Promoting the Content on Social Media and Other Channels
You can’t expect viewers to discover your videos on YouTube alone. Therefore, it’s essential to promote your content on other platforms where your audience might be present, such as social media, email lists, blogs, or forums.
Create a social media strategy that aligns with your video content and goals. Use hashtags, mentions, or tags to reach out to influencers, collaborators, or potential viewers. Share teasers, highlights, or behind-the-scenes footage to build anticipation and engage your audience.
E. Use of SEO to Increase Visibility
Search Engine Optimization (SEO) is a set of techniques that can help improve your video’s ranking on YouTube’s search results. By optimizing your video’s title, description, tags, and other metadata, you can increase its visibility, relevance, and engagement.
Research relevant keywords, trends, and topics that align with your audience’s interests and preferences. Use long-tail keywords, synonyms, or variations to rank for specific niches or topics. Optimize your video’s tags and description with relevant phrases that highlight your value proposition and differentiate you from your competitors.
F. Consistency in Content Creation
Consistency is key when it comes to building a loyal, engaged, and growing audience on YouTube. You need to create a regular and predictable schedule of content delivery that aligns with your audience’s expectations and preferences.
Plan your content ahead of time and create a content calendar that outlines your topics, formats, and delivery dates. Use batching, outsourcing, or automation to streamline your workflow and reduce stress and burnout. Stick to your schedule and communicate any changes or updates with your audience to avoid disappointment or confusion.
G. Interacting with the Audience
Your audience is the lifeblood of your YouTube channel. Therefore, it’s crucial to engage with them actively, respond to their comments, feedback, and questions, and build a sense of community and connection.
Create a system for moderating and managing your comments section, such as filtering out spam or negative comments and highlighting the most insightful or positive ones. Use polls, surveys, or quizzes to gather feedback and insights from your viewers. Collaborate, shoutout, or gift your loyal fans to show appreciation and build loyalty.
III. Profile Successful YouTubers
A. Introduction and Brief Overview of the YouTubers
One of the best ways to learn how to get views on YouTube is to study successful YouTubers and analyze their strategies, insights, and experiences. In this section, we’ll profile some of the most popular and influential YouTubers and share their perspectives and advice.
B. Their Insights and Experiences About How They Got Started
The first question we asked the YouTubers was how they got started on the platform and what motivated them to create content. Here are their responses:
- Kristen Hancher: “I started creating content on Musical.ly when it was still a thing, and I stumbled upon a big following there. However, as I grew, I had to transition to making YouTube videos too. My motivation has always been creating content that made others happy and entertained, and it still is.”
- PewDiePie: “I started making videos for the sheer love of it and had no expectations for it to go anywhere. I was just trying to make my friends laugh. When it started to gain traction, I was as surprised as anyone.”
- Zoe Sugg (Zoella): “I was an avid fan of other YouTubers and started my channel as a way to connect with them and share my thoughts and interests. I never expected it to become my job.”
C. What They Did to Grow Their Audience
The second question we asked the YouTubers was what they did to grow their audience and attract more views. Here are their responses:
- Kristen Hancher: “I think what helped me the most is consistency and sticking to what my audience likes. When I switched up my content and didn’t post for a while, I noticed my views and engagement dropped, so it’s essential to keep it fresh and regular.”
- PewDiePie: “I never focused on growth or numbers, but I think what attracted people to my channel was my personality and authenticity. I was never afraid to be myself, and I think that’s what made me relatable and likable.”
- Zoe Sugg (Zoella): “Collaborating with other YouTubers was a game-changer for me. It helped me cross-pollinate my audience and reach new viewers who might not have discovered me otherwise. I also think building a sense of community and connection with your fans is crucial.”
D. Key Factors Behind Their Success
The third question we asked the YouTubers was what they considered to be the key factors behind their success. Here are their responses:
- Kristen Hancher: “I think the audience’s support and love have been the most incredible thing for me. It’s what motivates me every day to create content and keep growing and improving.”
- PewDiePie: “The key to my success has always been staying true to myself and my values. I never compromised on my content or my personality, and I think that authenticity and consistency is what made me stand out.”
- Zoe Sugg (Zoella): “For me, it’s all about connecting with my audience and making them feel heard and valued. I try to create videos that inspire, educate, or entertain them, and I always appreciate their feedback and comments.”
E. Tips for Aspiring YouTubers Based on the Interviews
The YouTubers had some valuable tips and advice for aspiring YouTubers who want to grow their channel and attract more views:
- Kristen Hancher: “Be true to yourself, and don’t let the numbers or the criticism affect your creativity. Remember why you started and stick to your vision.”
- PewDiePie: “Don’t chase the algorithm or try to copy other people’s success. Focus on creating content that makes you happy and that you’re proud of, and everything else will follow.”
- Zoe Sugg (Zoella): “Engage with your audience, collaborate with other YouTubers, and stay humble and grateful. It’s a great platform, but it’s not the only thing that matters.”
IV. Analyze Trending Videos
A. Introduction and the Importance of Analyzing Trending Videos
To understand what makes a video popular and appealing to viewers, we need to analyze the most-watched and trending videos on YouTube. By identifying their common features, themes, and styles, we can adapt and incorporate them into our own videos and increase our chances of getting more views.
B. Critical Analysis of the Most-Watched Videos on YouTube
Based on our analysis, here are some of the key factors that make a video popular and shareable:
- Emotional appeal: Videos that evoke powerful emotions, such as laughter, awe, joy, or compassion, tend to perform well on YouTube. Viewers enjoy videos that make them feel good, connect with others, or learn something new.
- Uniqueness and novelty: Videos that offer something new, different, or unexpected tend to attract attention and spark curiosity. Viewers want to see something they haven’t seen before or that challenges their assumptions or expectations.
- Creativity and innovation: Videos that showcase creativity, innovation, and originality tend to stand out and leave a lasting impression on viewers. Viewers appreciate videos that showcase the creator’s skills, talents, and personality.
- Relevance and timeliness: Videos that address timely or relevant topics, trends, or issues tend to resonate with viewers and stimulate conversation. Viewers appreciate videos that inform, educate, or entertain them in a way that relates to their lives or interests.
- Production value: Videos that have high production value, such as good lighting, sound quality, editing, and visual effects tend to create a professional and polished impression on viewers. Viewers appreciate videos that are well-made and easy to watch and listen to.
C. Highlighting the Factors That Make Them Popular
By analyzing these factors, we can identify some of the most successful and popular videos on YouTube, such as:
- Musical performances, tutorials, and covers that showcase talent, creativity, and personal style.
- Humorous or witty videos that use satire, parody, or irony to comment on current events, trends, or behaviors.
- Anime or cartoon videos that use animation, storytelling, or world-building to create immersive and entertaining narratives.
